Gilt Standard Co.

The Gilt
Standard

Fractional leadership for independent hospitality.

For independent boutique hotels and fine dining restaurants.

I build the operating system that turns independent properties into high-performance businesses — clear margins, sharp service, and every dollar working harder.

Book a Discovery Call Explore Services
3–4
Clients Maximum
<30
Days to Impact
60–75%
Cost Savings vs. Full-Time
8
Specialized Services
The Toolkit

Eight Levers That Drive Margin.

Eight specialized services designed to unlock revenue, sharpen operations, and build lasting competitive advantage. Each engagement is scoped to your property, priced transparently, and built to produce measurable value in the first month.

Foundation Audit™
Comprehensive SOP review across all departments. Gap analysis, benchmarking, and a prioritized 90-day action plan with ROI estimates.
What this unlocksDocumented SOPs, consistent execution across shifts, and margin captured through clear process.
$5K – $15K View →
Guest Experience Audit™
Guest journey mapping from pre-booking to post-departure. Review analysis, NPS baseline, and competitive benchmarking.
What this unlocksHigher covers, stronger repeat rates, and a guest journey designed to drive loyalty.
$3K – $10K View →
Service Secret Shop™
Anonymous guest experience evaluation. Narrative-rich reports with compliance scoring and emotional analysis — not a checklist.
What this unlocksA clear picture of the real guest experience — and a roadmap to make it exceptional.
$750 – $5K View →
Stack Intelligence Report™
Technology audit covering PMS, POS, CRM, and all operational tools. Integration mapping, redundancy analysis, phased roadmap.
What this unlocksA streamlined tech stack, seamless integrations, and $2K–$6K/month back in your margin.
$8K – $20K View →
AI Workflow Optimization™
Dynamic pricing, automated guest comms, intelligent scheduling. Right-sized AI for hotels and restaurants, not enterprise bloat.
What this unlocksDynamic pricing, automated workflows, and staff hours freed for guest-facing work that drives revenue.
$8K – $50K View →
Service Culture Program™
Custom service training with department playbooks, on-site workshops, and train-the-trainer certification. Built from your reality.
What this unlocksConsistent service across every shift, confident onboarding, and a team culture that compounds instead of resets.
$10K – $35K View →
Forbes Readiness Grade™
Full-spectrum Forbes Travel Guide preparation. Standards gap analysis, staff training, mock inspections, and a readiness score.
What this unlocksA clear path from your current service level to Forbes-grade execution — with a score to track progress.
$15K – $25K View →
NPS & Feedback Architecture™
Platform selection, PMS integration, survey design, and closed-loop response protocols. Stop guessing what guests think.
What this unlocksActionable guest intelligence, closed-loop response protocols, and the ability to resolve issues before they become reviews.
$3K – $8K View →
View Detailed Pricing & ROI Scenarios →
The Business Case

Why Fractional?

A full-time Director of Operations costs $120K–$180K in salary, plus benefits, plus a 3–6 month ramp before they deliver anything. And they bring experience from one property — theirs.

Most full-time hires don't meaningfully impact operations for 90–180 days. This work starts producing visible, measurable value in the first 30.

Fractional advisory delivers senior operational leadership at a fraction of that cost. No long-term commitment. Cross-property pattern recognition — I've seen what works at properties like yours because I've worked inside properties like yours.

The result: senior operational leadership delivering impact in month one, at a fraction of the cost — with zero long-term commitment.

Full-Time Ops Director
$150K+
Salary + benefits + 3–6 month ramp
The Gilt Standard
$36–90K
Annual retainer. Impact month one. Cancel after 90 days.
Your Savings
60–75%
Lower cost, faster impact, zero overhead
Run the Math

How much margin could you unlock?

A 90-second, directional estimate. Plug in your monthly revenue and a realistic improvement range — see the upside before we ever talk. For the full calculator with hotel and restaurant models, service routing, and break-even math, visit Pricing & ROI.

Current Monthly Revenue Rooms + F&B + ancillary, or restaurant covers × average check.
Realistic Improvement % Most independents find 3–8% recoverable in the first 90 days.
5%
Monthly Recovery $17,500 Directional estimate based on the inputs above.
90-Day Upside $52,500 If the recovery holds through a first engagement cycle.
Annualized $210K At the same improvement rate over 12 months.
Run the Full Calculator Book a Discovery Call

Directional estimate · Not a promise · Actual results depend on the engagement

The Process

Four Steps to Measurable Results

From first conversation to impact in under 30 days. No elaborate onboarding. No six-month ramp.

Discovery Call

20 minutes. No pitch deck. We identify your single biggest operational opportunity and tell you honestly whether we can help.

Assessment (2–4 Weeks)

Most clients start with a Foundation Audit or a 90-day retainer pilot. Both produce visible, measurable value in the first engagement.

Findings & Action Plan

Within 2–4 weeks: where to start, what each improvement is worth, and the ROI timeline. Every recommendation is costed and ranked.

Implementation

Move to a retainer for hands-on support, or run with the playbook solo. No lock-in. No pressure. Results speak.

Insights

What I'm Seeing Inside Properties Right Now.

Observations from inside independent hospitality operations. No theory. No fluff. Just what I've seen work — and what I've seen move the needle for operators.

Operations
The $8,000 Leak You Can't See From Inside the Building
Three hidden operational gaps costing boutique hotel owners thousands monthly. Revenue leaks that are invisible when you're the one running the place.
Read →
Strategy
Fractional vs. Full-Time: The Math Nobody Shows You
A full-time Director of Ops costs $120K–$180K plus benefits. A fractional advisor starts producing value week one at a fraction of that.
Read →
Forbes
The Forbes 4-Star Reality Check
What a Forbes Travel Guide rating actually takes, what it costs, and why most boutique properties are closer than they think.
Read →
All Insights →
Common Questions

Frequently Asked

What's the minimum commitment?+
For retainers, 3 months. After that, cancel with 30 days notice. For project work (audits, secret shops, culture programs), there's no ongoing commitment — it's a defined scope with a fixed fee. Most clients start with a single assessment to prove the value.
How is this different from a consulting firm?+
Two ways. First, you get me — not a junior analyst with a template. Every hour is senior, hands-on advisory from someone who has operated inside properties like yours. Second, I stay through implementation. Traditional consulting assesses and disappears. The retainer means I'm accountable for results, not just recommendations.
Do you work with restaurants or just hotels?+
Both. The service excellence and operational fundamentals are the same — the application differs. For restaurants, the entry point is usually a Service Secret Shop or a targeted Culture Program. For hotels, it's typically a Foundation Audit.
How many clients do you take at once?+
Three to four retainer clients maximum. The whole point of fractional advisory is that you get real attention, not a name on a roster. If I'm at capacity, I'll put you on a waitlist or recommend someone who can help in the meantime.
What if it doesn't work?+
Then you cancel after 90 days with zero friction. But here's the real answer: if the assessment doesn't surface at least 3x its cost in recoverable value, something unusual is happening — and I'd rather tell you that on the intro call than take your money for six months.
Get Started

Let's see if the math works.

20 minutes. No pitch deck. Just a clear look at what's possible — and whether the math makes sense.

Book a Discovery Call Send an Email